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Happy International Women’s Day! This year’s global theme for International Women’s Day is #BreakTheBias and as part of the Advantage Smollan group’s Path to Purpose mission, our culture and policies aim to create a diverse and inclusive workplace free from gender bias and discrimination. We are proud to work alongside our UK sister companies in celebrating the achievements of women and promoting an equal world where difference is valued, not undermined.

To celebrate this day, we share some thoughts from our inspiring female leaders within our wider Advantage Smollan group.

Bronwyn Andrew, MD at Powerforce:

I am proud to work for an organisation that makes a conscious effort to include and address all elements of diversity and of the many strong women in leadership roles guiding our teams. Over the past few years, we at Powerforce, have used our diverse perspectives, cultures, and experiences to drive a happy and successful business and team, and this hasn’t come at the expense of men – celebrating the strong women does not make the light shine any less on our brilliant male team members. Thank you to every single member of the Powerforce team as we celebrate the changes that everyone has made and the barriers that have so far been broken to ensure advancing equality.

Nicky Sanderson, Head of UK Sales Solutions for Advantage Smollan:

As a mother to young teens, my wish is that my children grow up in a world that is diverse, equitable and inclusive – where differences are not only welcomed but celebrated and valued and where opportunity is the same regardless of gender. I am committed to play my part and #breakthebias. I am super proud to be part of a business which is wholly inclusive and creates an environment where everyone can thrive but there is more that we can do.  Recently, we have introduced several policies and mechanisms to support our women in the workplace however the rise of women is not about the fall of men, and everyone has an important role to play in forging gender parity. My commitment is that, through my words and actions, I will do all that I can to help forge a gender equal world.